sexta-feira, 14 de agosto de 2020

Technical Outerwear Cosigned by Frank Ocean and Drake || Behind The HYPE || Arc'teryx

It’s not just for hardcore climbers anymore.

You can spot Frank Ocean, Drake and Virgil Abloh sporting Arc’teryx’s signature color-blocked outerwear.

The company's highly technical outdoor apparel has made its way from the snow-capped mountains of North Vancouver to city streets and even the runway.

But Arc’teryx remains dedicated to functionality and quality well before fashion.

HYPEBEAST explores precisely what gives Arc’teryx its enduring appeal.

Have a peek below.

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