Jocks & Nerds Magazine || Young Heads: New Millennial Subcultures Nº1

Iconic British brand Fred Perry takes a closer look at the London skate scene and its associated subculture in this short film by Jocks&Nerds magazine. Briefly following Reuben Dehaan, an 18-year-old regular at Mile End skatepark, who skates frequently with friends Froby Mbabazi and Sam Sitayeb, the film investigates a scene and art form that wouldn’t normally be associated directly with Fred Perry. Check it out below and stay tuned for more shorts from Jocks&Nerds in the near future.