sexta-feira, 2 de dezembro de 2016

Stab In The Dark || Dane Reynolds And The World's Best Surfboard

Is it possible to call a surfboard, or a shaper, the best in the world? There’s no way to answer either of these questions definitively… But, we can get damn close. How? By commissioning 13 of the world’s best shapers to deliver their top line, high performance boards (sans any recognisable logos), and having one of the world’s best high performance surfers test-drive them. The catch? Neither shapers nor surfer knew the others’ identity. No logos, no brand association, no preconceived notions: Just one of the world’s best surfers and a pile of nameless magic. Is it a flawed concept? Absolutely. But, it is the least subjective platform we’ve got.

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