quarta-feira, 23 de agosto de 2023

 
The Rise of adidas Forum || How a 30 Year Old Shoe Became Cool Again

The legacy of the adidas Forum spans 37 years and It's now making one of the biggest comebacks the sneaker world has ever seen.

While the sneaker wasn't a mainstay on the court for too long, the adidas Forum made a name for itself because of it's innovative design.

With 80s basketball retros back in the spotlight, The adidas Forum captures that era almost perfectly and is reaping the rewards.

In this short film, we breakdown the history of the silhouette and also talk about it's recent rise in popularity.

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