From Cockpits to the Runway || How the MA-1 Became an International Style Staple

The Alpha Industries MA-1 bomber jacket has long transcended its origins as military gear to become a cultural icon. First produced in 1963 for U.S. Air Force pilots, the jacket’s functional design—mid-weight flight nylon, water resistance, and a bright orange lining for emergency visibility—made it practical in combat.

But its sleek, minimal aesthetic soon caught the eye of civilians, leading to its widespread adoption in fashion.

In the latest episode of Behind the Hype, we explore the rich history and cultural milestones that transformed the Alpha Industries MA-1 into the enduring classic it is today.